somewhere between marketing, marcoms and digital

Speaking about the Ro Internet user

May 30, 2010

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I’ll try to do a bit of that as part of Orange Online Meet-up. This coming Monday. As said here, with Orlando Nicoara and Ionut Oprea.

Posted in: Uncategorized

I want to watch

May 30, 2010

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Posted in: Uncategorized

Digital changes gears

May 10, 2010

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In my previous post I wrote about an editorial I had published today in which I was pondering on whether brand managers, and the fact that they largely seem ignorant of online has something to do with things other than stupidity, lack of interest etc etc. I said there may be some redemption in the… [Read more…]

Posted in: miscellaneous

Al doilea editorial pe Digital IQads

May 10, 2010

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este aici. l-am scris dupa ce m-am gandit mult si bine la frustrarea pe care o simtim fata de oamenii din marketing care “nu inteleg” online. Am incercat sa imi dau seama cum se vede povestea de pe partea cealalta a baricadei si daca nu cumva aceasta lipsa de “intelegere” tine de chestiuni mult mai… [Read more…]

Posted in: digital, miscellaneous

Interesting read

April 25, 2010

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Reviewed as “The main body of the book draws out all of the most cherished literary devices in writing and reexamines them for use in the short form. Dom urges writers to spend more time distilling the essence of meaning and emotion from their thoughts. Select tweets are used as examples, showing wonderful invocations of… [Read more…]

Posted in: Uncategorized

Facebook credits – the social network is trying for an economy of its own

April 25, 2010

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If you’re a non-gamer like me you will probably not have heard about FB credits, a form of in-network payment which lets you purchase virtual goods for the FB games and apps you like to interact with.It seems that this system has been on for a while but it is so slim in spreading out… [Read more…]

Posted in: digital

Digital industry – chilly days

April 25, 2010

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Last Friday a couple of the people running digital agencies met with a UK planner to discuss the options of putting together a sort of knowledge camp for digital. It was like back in the old days with planners’ meetings only this time it was supposed to be focused on digital. It was funny to… [Read more…]

Posted in: digital, miscellaneous

Romania’s publishers decide to set display standards

April 17, 2010

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I am not entirely sure what this means, but some of the top publishing conglomerates online in Romania have put out a three points standard system for display on their websites. This means that they will start “evaluating” the display they accept on their websites. It will serve to increase the quality of display they… [Read more…]

Posted in: digital
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